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Marketing Manager

RTR Vehicles • Concord, NC, US • published 2026-10-18 02:18:12.141063

Description

**ABOUT RTR** RTR Vehicles is an OEM\+ Ford performance brand founded by Vaughn Gittin Jr. We build and sell Mustang RTR and Bronco RTR vehicles, plus aftermarket parts and merch, through Ford dealers, direct to consumer, and international partners. Our customers are enthusiasts. They can smell fake from a mile away, so the marketing has to be real. **THE JOB IN SHORT** You own what RTR marketing says, who it says it to, and whether it ships on time. You set the plan, run the calendar, hold the agencies and the team accountable, and make sure everything that goes out sounds like RTR. You lead a Marketing Coordinator and a Social Media Manager. This is a manager seat, not a doer seat. The trap is getting pulled into fixing everything yourself: rewriting copy, editing photos, pushing website changes. Your job is to set the bar, review the work, and coach the people who build it. If something is broken, you fix the process, not just the asset. **WHAT YOU'LL OWN** · **Campaigns and launches.** Plan and run marketing for vehicles, aftermarket products, merch and events. Set positioning and key messaging, build the launch plan, and check for gaps before anything goes live. · **Brand voic...

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