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Regional Social Media Specialist – New Hampshire

Group 1 Automotive • Manchester, NH, US • published 2026-10-18 14:19:40.850970

Description

**Group 1** is hiring a **Regional Social Media Specialist** to own short\-form video, community engagement and online reputation for four New Hampshire dealerships. You will rotate through each store weekly, film vehicles, customers and staff, and turn that footage into consistent, on\-brand content that drives engagement and showroom traffic. **Content strategy and planning*** Produce 8–10 videos per store each month (30–40 across the region), plus 3–4 customer testimonials, repurposing content across stores where it fits the campaign. * Keep a reliable weekly publishing rhythm so local audiences and platform algorithms come to expect fresh, authentic content from each dealership. * Audit the prior week's performance, send weekly content plans to General Managers and collect their priority vehicles to feature. * Tailor content to each store's distinct brand and customer experience while upholding Group 1 standards. **Filming and production*** Film 2–4 priority new and pre\-owned vehicles per store visit, along with customer delivery testimonials and staff spotlight reels. * Host on\-camera content when needed, while encouraging staff to become the familiar faces of their dealersh...

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