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Sr. Digital Communications & Marketing Specialist
Wesco Turf • Sarasota, FL, US • published 2026-10-06 01:33:33.783052
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Description: The Senior Digital Communications \& Marketing Specialist is responsible for developing, coordinating, and executing digital marketing, social media, customer communication, and content strategies that support sales growth, customer engagement, brand awareness, dealer relations, and corporate initiatives. This role serves as the primary content creator and digital communications resource for the organization, ensuring consistent messaging across all customer\-facing channels. The position collaborates with Parts Marketing, Sales, Customer Service, Human Resources, IT, Operations, and Toro \& allied manufacturer partners to create effective marketing programs that drive customer participation, promote products and services, increase digital engagement, and support company growth objectives. **What Will You Do?** Social Media Management * Manage the company's social media presence across Facebook, Instagram, LinkedIn, X (Twitter), and emerging platforms. * Develop content calendars and posting schedules. * Create engaging content to increase brand awareness, customer engagement, and follower growth. * Monitor and respond to comments, messages, and customer interactions w...
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