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Marketing Manager

Cariera's • Orlando, FL, US • published 2026-10-23 08:05:32.230542

Description

**Job Summary** Twistee Treat is a Florida soft\-serve ice cream brand known for its iconic giant\-cone buildings, with 37 company\-owned locations across the state. We are looking for a business\-minded marketing leader who is ready to own Twistee Treat marketing from plan to execution. This is a hands\-on role: you'll bring fresh ideas, build the plan, do much of the work yourself, and manage outside specialists for the rest. You'll report to company leadership and work closely with our Area Directors and General Managers. The Marketing Manager goals are to support sales growth, strengthen brand recognition, and maintain alignment between operational execution and marketing objectives. **Duties and Responsibilities** * Build and run an annual marketing plan and budget focused on growing same\-store sales and traffic, helping us decide which initiatives to pursue and which to drop * Lead digital marketing and content, including photo and video on all channels such as: social media, Google Business Profiles, website (including SEO/AEO), email marketing, paid ads * Run our loyalty program, seasonal and limited\-time\-offer campaigns, and new product launches * Build our existing loc...

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