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Area Manager - Upstate NY

C. Mondavi & Family • Syracuse, NY, US • published 2026-11-04 15:16:16.201101

Description

Description: The Area Sales Manager is responsible for driving brand visibility, consumer trial, and rate of sale for C. Mondavi \& Family wines through best\-in\-class in\-market activation. This role serves as a frontline brand ambassador, ensuring CMF brands are among the most visible and compelling options in both on\- and off\-premise accounts. Partnering closely with distributor teams and key account decision\-makers, the Area Sales Manager transforms distribution into sales through impactful activations, education, merchandising, and marketing execution. The ideal candidate is a highly motivated, results\-oriented professional who thrives in fast\-paced environments and is passionate about building brands at the consumer level. **Essential Duties and Responsibilities** include but not limited to the following: * Build and maintain strong relationships with distributor partners and key on\- and off\-premise account decision makers * Execute high\-impact activation programs and events to drive consumer trial, brand loyalty, and purchase intent * Improve rate of sales for CMF brands through targeted activation and merchandising strategies * Lead brand education and training ini...

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