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Associate Brand Manager - Squishmallows

Jazwares • Culver City, CA, US • published 2026-09-26 03:51:38.539621

Description

As the Associate Brand Manager, you'll help drive the strategy, storytelling, and partnerships that keep Squishmallows, one of the world's most beloved franchises, growing. You'll collaborate cross\-functionally with Design, Creative, Product Development, Global Events, and Sales \& Retail teams to bring the brand to life at every touchpoint. You will manage multiple initiatives from concept through execution, develop timelines and workbacks, coordinate cross\-functional stakeholders, track deliverables, and proactively identify and resolve challenges to keep projects on track. Come join one of the world's biggest toy\-making companies and help us shape the future of play! **What You Will Do:** * Drive daily brand operations by collaborating with product design, packaging, marketing, licensing, and international teams to create innovative products that align with overarching strategies * Assist in all phases of the product development lifecycle from concept to market, ensuring schedules are met and brand integrity is maintained with licensors * Evaluate competitive landscapes, analyze point\-of\-sale (POS) data, and provide consumer insights to inform product positioning, new segme...

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