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Digital Product Innovation Specialist

SME • Southfield, MI, US • published 2026-10-10 03:03:06.964725

Description

Responsible for improving current digital products and audience experiences, while working with a team of digital specialists to research, design, build, and launch new products across SME Media’s digital platforms. This role blends product thinking, rapid prototyping, basic web development, AI\-enabled development tools, analytics, and content creation to identify opportunities and bring new digital experiences to market quickly. The Digital Product Innovation Specialist uses customer and market insight, performance data, and iterative testing to collaborate with internal teams, maintain consistent quality, and contribute to the development of innovative digital experiences. This position supports ongoing digital product development, experimentation, and scalable growth across SME’s digital media platforms. **MAJOR FUNCTIONS:** * Collaborates with teams across the organization to maintain and enhance digital media products and contribute to the development of new digital initiatives. * Works closely with content, marketing and sales teams to create and schedule social media posts, driving website traffic and increasing audience engagement. * Develops and launches lightweight digit...

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