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Digital Content Specialist

Advocate Aurora Health • Milwaukee, WI, US • published 2026-10-07 03:03:12.879591

Description

The Digital Content Specialist is responsible for writing high\-quality content that tells the health system’s story across a wide range of multimedia channels such as multiple care\-delivery websites, health and wellness blogs, marketing campaigns, and consumer\-first digital products. Works closely and collaboratively with content team leaders to ensure a consistent voice and disciplined message are delivered in a creative, compelling and customizable way for all channels. Partners closely with the division’s Digital Experience team, serving as a digital content expert. **Major Responsibilities:** * Serve as digital content expert while partnering closely with the Digital Experience team * Research, conduct interviews, write and edit content that’s optimized for organic and AI search (SEO \& AEO) and user experience for organization’s 30\+ websites, email marketing and other digital platforms including blog posts· Implement the enterprise\-wide health and wellness content strategy * Create and edit content to support messaging maps, organization\-wide content calendar and initiatives across the division * Ensure all content is on\-brand and consistent in terms of style, quality, ...

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