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DIGITAL MARKETING SEO SPECIALIST

None • San Marcos, TX, US • published 2026-10-03 03:13:59.934590

Description

Position Summary: The Digital Marketing SEO Specialist role is responsible for enhancing our online presence, improving organic search performance, and implementing digital marketing strategies that attract and engage families seeking senior care solutions. The ideal candidate combines strong SEO expertise with a strong understanding of digital trends and a passion for serving older adults and their families. Key Responsibilities: Search Engine Optimization (SEO): Develop and execute comprehensive SEO strategies to improve keyword rankings and organic traffic for community websites and corporate pages. Conduct on\-page optimization including meta tags, headers, internal linking, schema markup, and related elements. Manage off\-page SEO efforts including backlink strategy and local listings. Perform regular audits and monitor SEO performance using tools such as Google Analytics and Google Search Console. Optimize content for E\-E\-A\-T (Experience, Expertise, Authoritativeness, and Trustworthiness), with a focus on health\-related and location\-based searches. Local SEO \& Listings: Optimize and maintain Google Business Profiles for each senior living community. Ensure accuracy and ...

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