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Enrollment CRM Strategist

University of Virginia • Charlottesville, VA, US • published 2026-09-24 22:03:54.935839

Description

Location Charlottesville, Virginia, United States of America Category Student Services, Health, \& Wellness The Rector \& Visitors of the University of Virginia Job Id R0087719 Job Type Full time JOB DESCRIPTION The Enrollment CRM Strategist is responsible for developing, building, and continuously improving CRM\-based prospective student engagement strategies that help the University of Virginia’s top\-ranked School of Education and Human Development (EHD) achieve its admission, recruitment, and enrollment goals. The position combines hands\-on CRM execution with enrollment strategy, using segmentation, automated and triggered communications, funnel data, testing, and personalized outreach to move prospective students from inquiry through enrollment. **Position Summary** The incumbent collaborates with the Director, School admission and marketing colleagues, faculty, and program coordinators to develop and implement program\-specific engagement strategies for prospective undergraduate and graduate students throughout the admission and enrollment process. This includes conceptualizing, building, maintaining, and evaluating communication and outreach plans and using data to recommen...

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