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VP, Media Strategy

None • Charlotte, NC, US • published 2026-10-23 14:05:16.847184

Description

Job Description The Vice President of Media Strategy will lead media planning, campaign strategy, and audience engagement initiatives to support organizational growth. This role involves developing integrated media strategies, evaluating campaign performance, and coordinating with creative, marketing, and communications teams to deliver measurable results. Key Responsibilities * Develop and oversee strategic media plans across relevant channels * Guide campaign planning, budget allocation, and performance measurement * Analyze audience insights, market trends, and media effectiveness * Collaborate with marketing, creative, and communications teams * Manage agency relationships and external media partners * Present strategic recommendations and campaign results to senior leadership Requirements * Bachelor’s degree in Marketing, Communications, Advertising, or a related field * Extensive experience in media strategy, planning, or marketing leadership * Strong knowledge of digital media, audience analytics, and campaign optimization * Excellent communication, leadership, and negotiation skills * Experience managing budgets, teams, and strategic partnerships Benefits * Competitive exec...

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