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Director of Marketing

Advocate Healthcare of East Boston • Boston, MA, US • published 2026-10-04 01:41:21.072722

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Description

\*\*Director of Marketing\*\* \*\*Job Description:\*\* Join our team as a dedicated and compassionate Director of Marketing at our Skilled Nursing Facility. In this role, you will play a crucial part in increasing our facility's census and referral base through proactive sales and community engagement efforts. \*\*Key Responsibilities:\*\* * Conduct outside sales calls to hospitals, medical professionals, senior organizations, and community groups to promote our services and educate on bed availability. * Develop and maintain relationships with referral sources to drive admissions and meet the needs of the community. * Intake information from referrals and clients in a professional manner, ensuring a seamless admission process. * Collaborate closely with the DON and Administrator to facilitate timely admissions decisions. * Train and coordinate in\-house staff on admissions processes and serve as a resource for inquiries and tours. * Stay informed about federal and state regulations, Medicare/Medicaid reimbursement, and managed care referral processes. * Monitor inquiry and admission trends to support continuous quality improvement initiatives. * Maintain a database of medical cont...


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