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Digital Sr Specialist -Digital Commerce

JCPenney • Dallas, TX, US • published 2026-10-03 15:14:19.356026

Description

Overview: **Digital Merchandise Senior Specialist \- Digital Commerce** The Digital Merchandise Senior Specialist will report to the Digital Merchandise Manager/Director and be responsible for driving key analytics and strategic insights to leadership and key partners. Primary responsibility is to drive ecommerce sales, profit and conversion while improving overall customer experience. **Primary Responsibilities:** * Provide customer and business insights to develop and implement .com merchandise strategies to drive sales in partnership with merchant and marketing teams. * Partner with merchants, vendors, and offshore teams to improve product page quality through specific enhancements of images, copy, knowledge assistants, and reviews. * Research industry trends and provide competitive analysis to identify white space and opportunities online. Identify assortment opportunities and drive expanded assortment growth on jcp.com. * Optimize navigation, customer journey, and merchandise onsite to improve conversion. * Leverage customer analytics tools to improve customer experience and key metrics (i.e. traffic, conversion, add to bag \& bag abandonment) by engaging in daily, weekly, mon...

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