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Senior Brand Manager

Altadis • Fort Lauderdale, FL, US • published 2026-09-24 16:04:07.162461

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Description

About Us: Altadis U.S.A. is responsible for some of the world's most renowned consumer facing brands that have shaped the industry’s premium cigar standards. Altadis U.S.A. operates production facilities in the Dominican Republic and Honduras and partners with factories in Mexico and Nicaragua. Altadis and its affiliates employ over 5,000 employees worldwide and strive to provide them with an outstanding working environment.Altadis U.S.A. products are known for their craftsmanship, value and quality Overview: The Senior Brand Manager will partner with senior leadership to shape and execute the growth strategy for a portfolio of iconic premium brands. The role will lead integrated brand and portfolio strategy, product innovation, consumer marketing, agency partnerships, digital and social media, CRM, content development and competitive intelligence. With ownership of brand performance and P\&L delivery, the Senior Brand Manager will strengthen brand equity, elevate consumer desirability and engagement, and deliver sustainable, profitable growth. Responsibilities: * Serve as a brand steward, strengthening positioning, desirability and consumer relevance while delivering sustainable, ...


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