All jobs → Partner boards

Group Marketing Specialist

Discover Puerto Rico • San Juan, PR, US • published 2026-10-23 14:05:16.845284

Description

**Overview** The Group Marketing Specialist, Lead Generation runs the day\-to\-day engine that turns MICE marketing into qualified leads for the Sales team. This is a hands\-on marketing role covering email marketing, MICE social media, planner list management, event lead follow\-up, campaign tracking and reporting, and the data behind the MICE vendor index and matching program on the web. The role reports to the Group Marketing Director, receives day\-to\-day guidance from the Senior Group Marketing Manager, and works closely with Sales, Digital Marketing and the Community Engagement team. **Core Responsibilities** * Plan, build and deploy MICE email campaigns, including the monthly planner email through the organization's email platform (currently Mailchimp, with support from the Community Engagement team), from brief and copy through testing, send and reporting. * Coordinate with the email agency partner on agency deployments, including audience selection, content, tracking and results. * Manage MICE planner lists: segmentation, imports, deduplication and suppression, so no send reaches unsubscribed, duplicate or internal contacts. * Upload, categorize and clean tradeshow and ev...

Get jobs like this daily in Telegram: @careeri_bot