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Digital Marketing Specialist

Universal Technical Institute • Phoenix, AZ, US • published 2026-10-08 15:04:19.924392

Description

Overview: The Digital Marketing Specialist supports the execution and optimization of digital media campaigns that drive student recruitment, with a focus on paid social, paid search, and online video. This role manages day\-to\-day campaign setup support, trafficking, QA, and performance monitoring to ensure accuracy and alignment with inquiry and enrollment objectives. The specialist provides ongoing reporting and insights, identifying trends and uncovering optimizations to improve campaign performance. They collaborate with internal teams and external partners to ensure timely delivery of assets, proper implementation of tracking, and adherence to compliance requirements. Additionally, the role contributes to testing strategies and continuous improvement efforts across all digital inquiry channels and CRO projects. **Pay Range: $50,000 \- $65,000** **What We Offer:*** **Tuition Waiver**: Enjoy a tuition waiver after 6 months of employment for you AND your immediate family offered at UTI and Concorde campuses * **Paid Time Off**: Competitive paid time off programs for employees (Vacation, Sick, Flexible) * **Retirement Matching**: 50% match on the first 6% of your contributions a...

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