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Social Media and Communications Strategist

Southern University at Shreveport • Shreveport, LA, US • published 2026-11-03 21:16:48.380655

Description

**POSITION SUMMARY** The **Social Media \& Communications Strategist** is responsible for developing, executing and managing all aspects of social media for the University. This includes implementing strategies that align with the University's mission to expand its visibility and enhance its reputation online. **RESPONSIBILITIES:** * Develop, execute and manage a Strategic Social Media Plan of Action that aligns with the University's mission to expand its visibility, enhance its reputation online and promotes enrollment through innovative use of social media platforms. * Execute social media marketing strategies and campaigns to communicate key themes and messages for all academic and workforce programs, marketing programs, partner engagements, fundraising campaigns and community\-building efforts. * Serve as lead Social Media Administrator for all designated campus social media reps * Work with the Office of the Chancellor to create and communicate timely messages on behalf of the Chancellor for posting on all University social media sites to students, faculty, constituents, and the public as designated by the Chancellor * Maintains social media calendar and manages day\-to\-day s...

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