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Senior Marketing Communications Specialist - Remote

Optum • San Antonio, TX, US • published 2026-10-07 03:03:12.873482

Description

**Explore opportunities with WellMed,** part of the Optum family of businesses. We believe all patients are entitled to the highest level of medical care. Here, you will be part of a team who shares your passion for helping people achieve improved health outcomes. Explore rewarding opportunities for physicians, clinical staff and non\-patient\-facing roles. Join us and discover the meaning behind **Caring. Connecting. Growing together.** This role leads the strategy, development, and execution of patient\-facing print and digital communications designed to support retention and improve care quality with a focus on new patient onboarding. This position is critical to communicating the 2027 CMS rule change on SSBCI benefit access to new SNP members and ensuring they take action to receive plan benefits. Failure to comply will negatively impact this key growth segment. The role is responsible for managing complex outreach initiatives from initial strategy through implementation and evaluation. This includes identifying target audiences, communication objectives, key messages, timing, frequency, patient calls to action, and measures of success. The specialist ensures that communication...

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