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Marketing Manager, Loyalty Programs

Altria • Richmond, VA, US • published 2026-11-02 15:17:13.580601

Description

Job Description applying with LinkedIn* Job Title: Marketing Manager, Loyalty Programs Req Id: 3733 Work Model: Hybrid Company: Altria Client Services State/Province: Virginia Job Description: **Do you love turning customer insights into experiences that keep people coming back? We're looking for a Marketing Manager, Loyalty Programs to join our Marketing Activation team in Richmond, VA.** You will lead the strategy, delivery and growth of loyalty experiences across several of our brands. You'll build customer experience roadmaps, run integrated campaigns across web, email, text, social, direct mail and new channels, and see your ideas launch. You'll be responsible for the full loyalty experience and speak up for the customer at every step. We'll count on you to bring together brand, creative, technology, analytics, legal and compliance partners, along with agencies and senior leaders, to take each idea from evidence\-based planning through launch and post\-launch learning. If you want to build loyalty programs that deliver measurable results and grow across brands, we'd love to meet you! **What you will be doing:** * **Own the roadmap:** Develop, prioritize and deliver loyalty pro...

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