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Manager, Marketing Strategy

DFW International Airport • Dallas/Fort Worth International Airport, TX, US • published 2026-11-06 12:59:15.677129

Description

**Job Overview** Under the general direction of the Assistant Vice President of Marketing, leads the development and execution of strategic marketing and advertising campaigns for the Airport’s earned, owned, and paid channels to expand and improve the DFW Airport Brand among customers and stakeholders and achieve the goals and key results, according to the strategic plan. Collaborates with other department leaders to refine and enhance marketing and communications tactics that strengthen DFW Airport’s reputation within the industry, the surrounding communities, and around the world. Leads and develops direct reports and others in the department to enhance marketing and communications tactics. **What you'll be doing:** * Directs and implements marketing strategies that support the Airport’s revenue\-generating products and services, including Parking, Concessions, and others. * Leads project management for all marketing initiatives with accountability over key metrics, timelines, and budget. * Conceives and develops strategic marketing plans and programs, outlining goals, key audiences, stakeholders, objectives, recommended channels, expected results, metrics for success, and timel...

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