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Integrated Marketing Communications Manager - Dunkin'

Inspire Brands • Canton, MA, US • published 2026-10-09 21:03:19.972793

Description

The Integrated Marketing Communications (IMC) Manager is responsible for developing creative and content for one of America’s most\-loved, iconic brands. The IMC Manager works cross\-functionally with the Dunkin’ Marketing Team and the Integrated Agency Team to deliver engaging integrated campaigns with the goals of building brand fandom, gaining cultural relevance, and driving sales. The ideal candidate excels in the areas of project management, creative sensibility, agency relations, and thrives in a fast\-paced, dynamic marketing environment. **Responsibilities:** * Deliver best\-in\-class integrated creative campaigns. Manage creative development from brief through final execution, including concept selection, creative refinement, production and final delivery. Leverage established analytics and diagnostics tools in ongoing creative evolutions and optimization. Responsible for linear/digital video, audio, outdoor, paid social, and digital channels. * Lead agency partners and enable them to do their best work. Oversee day to day activities and drive integration across various partner agencies. Track and manage progress and spend against project timelines and budget plans. * Work...

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