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Specialist, Product Marketing & Promotions (Hybrid)

Bel Fuse Inc • Lombard, IL, US • published 2026-10-08 03:03:36.672898

Description

The **Specialist, Product Marketing \& Promotions** leads the marketing effort for new product introductions within an assigned portfolio of product managers, product lines, and key markets. The Specialist serves as the primary Marketing partner throughout the launch process, translating technical product information and market needs into positioning, launch plans, customer\-facing materials, sales tools, and coordinated promotional programs. Beyond new product launches, the Specialist develops ongoing promotional activity for existing products and key markets, using email, social media, advertising, public relations, web content, sales enablement, and channel partners to support market development and portfolio growth. **Are You Looking To:** * Lead the marketing workstream for assigned new product introductions from initial intake and launch planning through market release, promotional activation, and post\-launch review. * Determine the appropriate level of marketing support for each launch based on strategic importance, target market, revenue opportunity, competitive position, product readiness, and available resources. * Maintain an ongoing understanding of assigned product ro...

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