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Digital Marketing Strategist

Red E LLC • Fargo, ND, US • published 2026-10-13 20:20:26.579935

Description

**Position Summary** The Digital Marketing Strategist is responsible for developing, managing, and optimizing Red E’s digital advertising efforts to increase online sales, generate qualified leads, improve conversions, and drive measurable revenue growth. This is a hands\-on, results\-driven role focused on paid digital advertising, e\-commerce performance, conversion optimization, and analytics. The Digital Marketing Strategist will independently manage campaigns, analyze performance, identify opportunities, and implement improvements that produce measurable business results. **Key Responsibilities** * Develop, manage, and optimize Google Ads, Google Shopping, Meta advertising, and retargeting campaigns. * Manage advertising budgets and continually optimize campaigns for performance and return on investment. * Track and analyze key performance metrics, including CPL, CPA, CTR, conversions, sales, and revenue. * Analyze website traffic and customer behavior to identify opportunities to increase online sales and generate qualified leads. * Conduct A/B testing on advertisements, landing pages, and website content to improve performance. * Identify opportunities to improve conversion ...

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