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Sr. Manager, Marketing

TBS Companies • Sun Prairie, WI, US • published 2026-09-26 09:51:26.167864

Description

The Senior Manager, Marketing leads the execution of marketing initiatives that support company growth, brand awareness, demand generation, customer engagement, and business development objectives across TBS Companies. This role partners with business unit leaders to develop and implement marketing plans, manage marketing programs, and ensure consistent brand and customer communications across all divisions. The position provides leadership to the marketing team while driving measurable marketing performance and continuous improvement. **ESSENTIAL DUTIES AND RESPONSIBILITIES** * Develop and execute marketing strategies and annual marketing plans that support company growth objectives, business unit priorities, and market opportunities. * Translate company goals into actionable marketing programs, campaigns, channel plans, and performance measures. * Partner with business unit leaders to support brand positioning, customer engagement, lead generation, product promotion, and market growth initiatives. * Manage brand standards and ensure consistency in messaging, visual identity, and communications across all company brands and divisions. * Lead and coordinate integrated marketing act...

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