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Marketing Director

Hendrickson • Woodridge, IL, US • published 2026-10-11 03:03:33.012483

Description

**Position Purpose:** The Director of Marketing will be responsible for creating and implementing a business strategy to deliver near\- and long\-term growth by researching and responding to markets and customers, lead pricing strategy and implementation initiatives, as well as responding to and establishing tactics to prevent or mitigate liabilities associated with product field issues. **Essential Functions:** * Marketing + Develop near\- and long\-term strategic direction using understanding of market trends, customers, and competitor dynamics. + Develop and manage strategies for multiple brands within the Specialty Products Group. + Maintain strong connection with field \& OEM sales to identify product opportunities \& gaps. + Utilize CRM as a tool to ensure appropriate product focus and sales team effectiveness. + Lead and manage new product development marketing related activities. + Establish and maintain appropriate systems for measuring all key areas of the business. + Contribute to overall divisional strategy and operating plans and forecasts. + Actively participates in SPG staff and in the review of functional and divisional performance. + Lead the process of acquiring i...

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