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Performance Marketing Specialist

HCA Healthcare • Nashville, TN, US • published 2026-10-23 14:05:16.845573

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Description

Do you want to join an organization that invests in you as a Performance Marketing Specialist? At HCA Healthcare, you come first. HCA Healthcare has committed up to $300 million in programs to support our incredible team members over the course of three years. Job Summary and Qualifications The Performance Marketing Specialist will support the Paid Media Center of Excellence (COE) by analyzing campaign performance, developing actionable insights, and implementing advanced optimization strategies across all paid media campaigns. This role will act as a key resource for campaign performance reporting, attribution analysis, MMM, and testing strategies that improve MROI across the enterprise’s paid media investments. As part of a dynamic team of channel experts, the Performance Marketing Specialist will partner with internal stakeholders and external agency teams to ensure paid media initiatives are data\-driven, measurable, and aligned with organizational marketing objectives while synthesizing data into actional insights. **Key Responsibilities** * **Performance Analytics**: Monitor, analyze, and report on paid media campaign performance across all channels, providing insights and re...


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