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Associate Manager, Marketing Activation - Dolls (US)

Mattel, Inc. • El Segundo, CA, US • published 2026-10-15 08:18:16.589622

Description

**Company Description** **CREATIVITY IS OUR SUPERPOWER.** It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers. **Job Description** **The Opportunity:** Support the development and execution of commercial marketing strategies for the Dolls portfolio across the United States. The Associate Marketing Manager will translate global brand strategies into locally relevant activation plans that drive brand growth, consumer engagement, and commercial performance across key retailers and omnichannel partners. This role serves as a key cross\-functional partner across Global Brand Marketing, Sales, Omnichannel Retail Marketing, Demand Planning, Consumer Insights, Finance, Licensing, and Retail customers to develop and execut...

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