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Director of Brand and Marketing

CBT Technology Institute • Cutler Bay, FL, US • published 2026-10-23 08:05:32.230608

Description

Director of Brand \& Marketing Department: Marketing \| FLSA Status: Exempt Company Overview CBT Technology Institute has been providing hands\-on career training in construction and technology for over 38 years. With multiple locations and strong industry partnerships, CBT prepares students for meaningful careers by connecting education to real\-world workforce outcomes. Job Summary CBT Technology Institute is seeking a strategic and creative Director of Brand \& Marketing to lead how the institution is positioned and perceived across the community. This role is responsible for shaping brand strategy, public facing storytelling, and integrated marketing initiatives that increase awareness, engagement, and qualified lead generation. The Director ensures that CBT’s programs and outcomes are communicated in a way that resonates with prospective students, alumni, employers, and the broader community. The Director will guide external visibility and public relations efforts, identifying and amplifying newsworthy stories, fostering media opportunities, and strengthening CBT’s presence across community and industry platforms to build trust, credibility, and brand awareness. This role focu...

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