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Digital Marketer

Rubio Monocoat USA • Remote, US • published 2026-10-06 01:33:33.778063

Description

We have built a solid core: a strong Shopify storefront, loyal customers and the traffic to grow. Now it is time to take our owned channels to the next level. We are hiring the person who turns email, SMS, the storefront and conversion into a growth engine for the business, and who owns that program from strategy to results. Twelve months in, email and SMS will be a major, measurable driver of revenue, built on weekly campaigns and lifecycle flows that run on their own. Landing pages will be built to convert our paid traffic, and our content will be ready for both search and AI answers. Testing will be a habit, with a running log of results and a backlog of ideas. And you will be the go\-to Shopify and Klaviyo expert for the US business. **What you will do** * Own Shopify across the DTC and B2B stores: landing pages and collections, product setup, promo setup, apps, checkout configuration and theme changes. * Iterate the Klaviyo program: weekly campaigns, improved welcome, browse, cart and checkout flows, and the missing flows added. * Launch SMS properly, from list collection to flows to campaigns. * Run a continuous CRO and A/B testing program with hypotheses, results and a backl...

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