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Social Media Manager

Lubrication Specialties • Mount Gilead, OH, US • published 2026-10-16 02:18:53.684268

Description

**PURPOSE** The position is responsible for owning organic social media strategy and execution across assigned brands. The role develops channel strategy, manages the editorial calendar, creates and publishes content, directs creators, coordinates event and influencer programs, and measures performance. The Social Media Manager works closely with the Event \& Brand Engagement Coordinator, whose primary responsibilities are community engagement, social listening, event\-based content capture, and field insights, and aligns material strategy, budget, sensitive\-response, and brand\-risk decisions with the Digital Marketing Manager. **RESPONSIBILITIES** * Develop and execute the organic social media strategy for assigned brands, including channel priorities, content pillars, publishing cadence, KPIs, and the integration of community, event, and field insights. * Own the multi\-brand editorial calendar, aligning content with product launches, promotions, events, and broader digital marketing initiatives. * Develop content concepts and creative briefs for internal creators and external partners; provide direction, consolidate stakeholder feedback, and oversee the creation, publication, ...

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