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Marketing Manager

View Homes • El Paso, TX, US • published 2026-10-15 08:18:16.589967

Description

**A Brief Overview** The Marketing Manager is responsible for developing and executing strategic marketing initiatives that drive brand awareness, community traffic, lead generation, and home sales for View Homes. This role partners closely with sales, construction, and leadership teams to ensure consistent branding, strong market presence, and measurable marketing performance across all communities and channels. **What you will do** * Develops and executes comprehensive marketing plans for new and existing View Homes communities. * Plans, manages, and optimizes campaigns across digital, print, social media, email, signage, and events. * Supports new community launches, model openings, and grand opening events. * Ensures marketing strategies align with sales goals, market conditions, and buyer demographics. * Manages digital marketing efforts, including paid search, paid social, SEO, website content, and email campaigns. * Oversees online listings, community websites, and lead routing platforms (e.g., CRM, MLS, Zillow, Realtor.com). * Analyzes lead performance and conversion metrics to improve traffic and sales outcomes. * Maintains and protects the View Homes brand across all mark...

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