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Chief Marketing Officer

NRG Clean Power • Remote, US • published 2026-10-08 09:03:35.729849

Description

* Responsible for the company's overall marketing strategy, brand building, and customer growth, driving market expansion for residential solar, energy storage systems, and clean energy solutions. Enhance brand awareness, market share, and marketing ROI through digital marketing, customer acquisition, and sales synergy. * Core Responsibilities * Develop and execute the company's overall marketing strategy, annual budget, and brand development plan. * Lead teams responsible for digital marketing, brand promotion, market research, and customer acquisition. * Optimize channels for search engine marketing (SEM), social media, content marketing, and lead generation. * Manage Customer Acquisition Cost (CAC), lead conversion rates, and marketing Return on Investment (ROI). * Collaborate with the sales team to improve lead quality and sales conversion efficiency. * Formulate go\-to\-market strategies for residential solar, energy storage products, and new energy services. * Analyze industry trends, the competitive landscape, and consumer needs to identify business growth opportunities. * Manage external marketing agencies, channel partners, and marketing technology platforms. * Qualificati...

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