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Marketing Manager

Shift Health Center • Traverse City, MI, US • published 2026-11-06 00:59:38.667843

Description

**Job Summary** Shift Health Center is hiring a Marketing Manager to bring in more of the patients who need us. You'll own paid ads (Meta and Google), organic social, CRM, community outreach, and our AI marketing agents for Shift and our sister brand, Northern Michigan Weight Loss. Your Goal: Hit your KPI’s while staying within our monthly marketing budget that you will strategically deploy. Full\-time and hybrid, reporting to Dr. Kyle, our owner. **What You'll Own** * **Strategy.** Audit our current marketing strategy and deploy improvements. * **Paid ads.** Plan, launch, and optimize Meta and Google Ads campaigns. You'll deploy our ad spend across both brands and move money toward what's working. * **Organic social.** Take over our organic posting on Facebook, Instagram, YouTube, and TikTok. You'll run the content calendar and film content of our doctors and team. * **Speed to lead.** Own follow\-up from first contact to booked appointment. You'll design and launch our Friday through Sunday follow\-up system so no lead waits until Monday. * **CRM.** Build and improve the workflows, pipelines, and email and SMS nurture sequences. * **AI marketing agents.** Working with AI is a cor...

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