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Social Media Specialist, Education Initiatives

Cato Institute • Washington, DC, US • published 2026-10-06 07:33:52.783310

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Description

Description: Most social media jobs hand you an established account, a legacy voice, and a decade of habits you cannot break. This one hands you a blank slate and a running start. Cato is launching its first social channel dedicated to its educational programs, and we are looking for the person who will build it. Cato University, Cato Courses, the Internship Program, the Research Associate Program, and Student Briefings have never had a social home built to reach their audiences. You will create it, then own it. You will also help grow Sphere Education Initiatives' established channels for educators, working with the program's leaders to create content that supports their goals. Two audiences, two distinct voices, one person keeping both moving. Building the new channel means deciding how an educational account can cut through a crowded feed and show people why Cato’s ideas and programs are valuable. You will work with program owners and the marketing team to define the program’s voice, tone, and overall look and feel, then set promotional priorities across Meta, X, LinkedIn, TikTok, YouTube, and other platforms. This hybrid position reports to the Marketing Director and is based i...


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